Using Strategy as a Manager

Managers in today’s world face an ever-changing landscape of business leadership. To face this environment, it’s important to develop a set of strategic skills to lead your company to long-term success. There are many ways that managers can begin preparing for the future and planning out how to meet important company objectives. Vision and purpose are key aspects of strategic leadership, and having a vision and purpose is instrumental in establishing your long-term goals and objectives. Conducting a SWOT analysis to analyze your team’s strengths, weaknesses, opportunities, and threats will help reveal the team’s current position and its future potential. A SWOT analysis supports informed strategic decision-making, goal setting, strategic planning, problem-solving, and resource allocation. Successful managers understand the needs of their team and the entire organization. This allows them to support high-performing teams and contribute to organizational success.  

In this course, you’ll learn to utilize strategic leadership principles to drive team and organizational success. Discover how to define a compelling vision and clarify your organization’s purpose for setting goals and objectives. Use the SWOT analysis for strategic decision-making, and learn to assess needs at individual, team, and organizational levels to prioritize company efforts.

Learning Objectives:

• Explain the importance of defining the company’s vision and purpose
• Understand the components of a SWOT analysis
• Apply the results of a SWOT analysis to inform strategic decision making
• Discover how to assess needs at the individual, team, and organizational levels